Dance With Me USA, founded from dancing with the starts contestants, has 6 locations throughout New York, New Jersey, Connecticut and California. The website acts not only as a way to build brand awareness but also helps to connect new clients to their vast social network. As project manager with Ironpaper, the goal was to combine their social network, build the brand to generate new leads for each location,  implement proper SEO and be completely mobile responsive; to convert new leads into life time customers as they are very community oriented.